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Showing posts from May, 2020

Impact of Technology on Consumer Behaviour

Impact of Technology on Consumer Behaviour Hi Everyone, its Brett … Today I want to talk about ‘How Consumers Use Technology and Its Impact on Their Lives’.  Introduction  It’s mind blowing to think that when I started senior high school the internet and social media  weren’t heard of back then. Fast forward to 2020 and the internet has transformed the world we live in and there are many big changes still ahead.  In this presentation, I am excited to be able to share with you key facts about:  • how do we access the Internet,  • what digital devices do we use,  • how do we go about searching online for information,  • what do we prefer to buy online, and  • how do marketers use online video and how is this impacting on our lives.  I will also highlight some exciting consumer trends in the digital space that I’m sure will spark your interest.  Let’s get started.  How do we acces...